MTX Industries incorporated in 2022. The company— represented by three named partners (whose initials are reflected in the name)—offers consulting services in engineering, global manufacturing and sourcing, with a primary focus in renewable energy.
MTX Industries required a logo, colour palette, and stationery templates for their new business. A concept sketch for a logo was initially provided by the client. I explored their concept alongside a few of my own.
Balance and harmony within the logo is achieved through simple geometry. Each letterform is comprised of components which visually connect with parts of another letter—creating movement and synergy—qualities which are present in both the process and product of mechanical engineering.
Photographic images used in mockups sourced from Unsplash. Special thanks to Matt Palmer, Karel Van Haeverbeek and Luca Bravo for the great placeholder images.